
Performance Coaching · Leadership Workshops · Keynote Speaking

Our Beliefs and How We Help Your Business
We believe in a "warrior spirit." We are obsessive over the relentless pursuit of excellence. We believe in a positive impact; go make a difference. We believe in ownership and accountability; look in the mirror. We believe in chasing better; growth is possible - it is a choice.
Performance Coaching
Through performance coaching, Brad works with both individuals and groups to help define their path, purpose, and process through accountability and communication. The focus is on leader and organizational behavior and the transformation that occurs through a methodical 360 approach.
Leadership Workshop
Brad’s Warrior 360 curriculum begins with learning more about yourself and your leading self so that it can then turn to how we lead others.
Keynote Speaking
Brad delivers keynote speeches on areas of leadership. His presentations are interactive, informative, and inspiring. Each speech is customized to meet the needs of the client or audience be it a formal setting or an offsite retreat.
Some of the workshops include:- Insights 101
- Insights 201
- Leader Effectiveness + Team Effectiveness
- Emotional Intelligence
- The Accountable Leader
- Leaders as Force Multipliers
- Leading in the Moment
- Productivity Habits of High Achievers
Discovery Insights
As a licensed practitioner of Discovery Insights, Brad uses this tool to drive self-awareness and connection so we can become better leaders through communication, relationships, influence, and impact.
“Brad recently addressed my real estate team at our annual meeting. Many of the people in the group, including myself, had worked with Brad at some time over the last several years, but until he spoke before us we really did not know the "real" Brad Israel. We knew the intelligent, hard working, personable Brad but had no idea about the situations this man has endured in his young life. Brad had my team's full attention with his accounts and recollections of his service tours, but most importantly he drove home the importance of teamwork and trust in your leadership, your peers, and your subordinates as the key to success and sometimes, survival. I can say without question, after listening to Brad, we all developed a different perspective on true commitment and that can only drive each of us toward greater success not only in our careers, but in our day to day lives."
Bruce A. Walters
Senior Vice President, Dollar Tree“As a company committed to integrity, we were drawn to Brad's message: a clarion call for building relationships, being humble, and staying positive and resilient, even in the most trying of times. Though presented through his discussion of his war-time experiences, the themes transcend and are applicable to everyone who is sincerely interested in the growth and development of their employees and themselves."
Tony Thier
President, BARD Materials“As a member of the Oerthbio team for the past three years, I have had the privilege of working alongside Brad every step of the way. His unwavering support and guidance have been invaluable to our team’s growth and success. Brad’s unique tools, such as Insights and his curriculum, have helped us to better understand our working relationships and individual strengths, leading to stronger self-awareness and leadership growth for each of us. As a result, our organization has grown tremendously from a small team of 15 to now over 45 team members.”
John Dombrosky
CEO, Oerthbio“When I decided to invest in Leadership training for our team I couldn’t imagine how profoundly it would impact our Team in a positive manner. Individuals are prepared to step forward when opportunities arise, engagement has increased, ability to overcome adversity, selflessness, confidence in the face of uncertainty, the list just goes on and on. The tools learned though these trainings have given our small but rapidly growing team the ability to overcome situations that would have been very painful and costly with confidence and ease.”
Marcus Timpner
President, Aegis Exteriors“I asked Brad to speak to our sales team at our annual meeting in January. To say that we were impressed would be an understatement. Brad’s message was extremely impactful for all of us in attendance. He focused on his time in the military and how he applied those principles to his personal and professional life. His experiences gave all of us a different perspective in our lives and inspired us to become better people. Our team left the meeting with a renewed focus and motivation for the challenges and opportunities that lie ahead."
John A. Dodson
Chief Operating Officer, Beard Equipment Company"As a company committed to integrity, we were drawn to Brad's message: a clarion call for building relationships, being humble, and staying positive and resilient, even in the most trying of times. Though presented through the discussion of his war-time experiences, the themes transcend and are applicable to everyone who is sincerely interested in the growth and development of their employees and themselves."
Tony Their
Bard Materials"I am continuously looking for ways to strengthen our team’s workplace, communication, performance, and relationships. The goal for our Insights workshop with Brad was for our team to a walk away more self-aware of our strengths and weaknesses as well as to understand ways to effectively communicate with one another. While sharing the results of each person and identifying the traits of each personality (or color), it became very clear this exercise was unlocking some barriers amongst our team and giving everyone better and more effective ways on how to communicate. Understanding how someone is motivated, their blind spots and opposite types has positively impacted how we interact with one another and is a major contributor to the success of our team."
Ken Brown
Market President, Iberia Bank"Brad’s passion for servant leadership runs deep, and his message clearly defines the role that we are committed to serving at Willis Towers Watson. His spirit and commitment for serving is contagious, and you can tell that he genuinely cares about building character, integrity, and making people better."
Jason Gregory
Managing Partner, Willis Towers Watson“If you are looking to develop or enhance leadership skills on your team, I highly recommend allowing Brad to share his views on what it takes to be an effective leader. Brad has clearly developed unique leadership skills during his military career that can very easily be translated to any business model. My team was engaged throughout the discussion, and more importantly, walked away with ideas and inspirations of how to be better leaders.”
Christian White
Senior Vice President, Regions Bank“Brad’s presentation was engaging, informative, and inspirational. He made clear, thoughtful connections between his experiences in Afghanistan and how the lessons he learned there apply to our business. He clearly understands leadership and the importance of building strong, trusting relationships in any endeavor attempting to achieve positive growth.”
Josh Cogswell
Development Director, University of South Alabama“Through your gifts, you have made a difference in the lives of so many across West Alabama and for that, we are truly grateful.”
Anna Catherine Roberson
Alabama Power“As a member of the Oerthbio team for the past three years, I have had the privilege of working alongside Brad every step of the way. His unwavering support and guidance have been invaluable to our team’s growth and success. Brad’s unique tools, such as Insights and his curriculum, have helped us to better understand our working relationships and individual strengths, leading to stronger self-awareness and leadership growth for each of us. As a result, our organization has grown tremendously from a small team of 15 to now over 45 team members.”
John Dombrosky
CEO, Oerthbio”THANK YOU for presenting to our team today. It was awesome! Your message was inspiring and worthy of self-reflection. A phrase that we like to use around here is ….”You made us BETTER”. You accomplished that today.”
Frank Harkins
CEO, Goodwill Easter Seals“Major Israel’s presentation was our strongest program to date because of his compelling personal testimonial of true transformative leadership even under the most challenging of circumstances.”
Robby McClure Jr
Infirmary Health“Brad recently addressed my real estate team at our annual meeting. Many of the people in the group, including myself, had worked with Brad at some time over the last several years, but until he spoke before us we really did not know the "real" Brad Israel. We knew the intelligent, hard working, personable Brad but had no idea about the situations this man has endured in his young life. Brad had my team's full attention with his accounts and recollections of his service tours, but most importantly he drove home the importance of teamwork and trust in your leadership, your peers, and your subordinates as the key to success and sometimes, survival. I can say without question, after listening to Brad, we all developed a different perspective on true commitment and that can only drive each of us toward greater success not only in our careers, but in our day to day lives."
Bruce A. Walters
Senior Vice President, Dollar Tree“As a company committed to integrity, we were drawn to Brad's message: a clarion call for building relationships, being humble, and staying positive and resilient, even in the most trying of times. Though presented through his discussion of his war-time experiences, the themes transcend and are applicable to everyone who is sincerely interested in the growth and development of their employees and themselves."
Tony Thier
President, BARD Materials“As a member of the Oerthbio team for the past three years, I have had the privilege of working alongside Brad every step of the way. His unwavering support and guidance have been invaluable to our team’s growth and success. Brad’s unique tools, such as Insights and his curriculum, have helped us to better understand our working relationships and individual strengths, leading to stronger self-awareness and leadership growth for each of us. As a result, our organization has grown tremendously from a small team of 15 to now over 45 team members.”
John Dombrosky
CEO, Oerthbio“When I decided to invest in Leadership training for our team I couldn’t imagine how profoundly it would impact our Team in a positive manner. Individuals are prepared to step forward when opportunities arise, engagement has increased, ability to overcome adversity, selflessness, confidence in the face of uncertainty, the list just goes on and on. The tools learned though these trainings have given our small but rapidly growing team the ability to overcome situations that would have been very painful and costly with confidence and ease.”
Marcus Timpner
President, Aegis ExteriorsSpeaking or Insights Inquiries
Drop us a line, we would love to hear from you!